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	<title>Analytics | In Digital Performance Marketing</title>
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		<title>UK Paid Media Awards: In Digital &#038; Puresport make the final</title>
		<link>https://indigital.marketing/uk-paid-media-awards-in-digital-and-puresport-make-the-final</link>
					<comments>https://indigital.marketing/uk-paid-media-awards-in-digital-and-puresport-make-the-final#respond</comments>
		
		<dc:creator><![CDATA[iamdigital]]></dc:creator>
		<pubDate>Mon, 18 Mar 2024 14:21:30 +0000</pubDate>
				<category><![CDATA[Analytics]]></category>
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		<category><![CDATA[paid media]]></category>
		<category><![CDATA[Paid Search]]></category>
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										<content:encoded><![CDATA[<p>This is the story of how we used data and insights to triple ROI for our client Puresport – and got shortlisted in the ‘Best Use of Data’ category at the UK Paid Media Awards! Puresport was founded by ex-professional athlete Grayson Hart, and it became the world’s first range of natural products certified for drug-tested athletes…</p>
<p><a href="https://indigital.marketing/uk-paid-media-awards-in-digital-and-puresport-make-the-final" rel="nofollow">Source</a></p>]]></content:encoded>
					
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		<title>How to setup GA4 &#8211; A step-by-step guide</title>
		<link>https://indigital.marketing/how-to-setup-ga4-step-by-step-guide</link>
		
		<dc:creator><![CDATA[iamdigital]]></dc:creator>
		<pubDate>Tue, 13 Sep 2022 10:19:03 +0000</pubDate>
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		<category><![CDATA[Analytics]]></category>
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					<description><![CDATA[]]></description>
										<content:encoded><![CDATA[<p>The time to start setting up your Google Analytics 4 workspace is now. In this practical guide, Eve Staicu takes you step-by-step through the process. In early 2023, Google will be sunsetting Universal Analytics (UA) and forcing advertisers to move to Google Analytics 4 (GA4). As GA4 data will not be historic (i.e.</p>
<p><a href="https://indigital.marketing/how-to-setup-ga4-step-by-step-guide" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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