Double win at the Performance Marketing Awards 2025 This year’s 2025 Performance Marketing Awards brought significant recognition for our work with the Financial Times, with wins in two key categories: Best Experimental Campaign and Best Lead Generation Campaign....
Mobile Attribution: The Key to Tracking Your Mobile Marketing Success At a Glance... Want to know what makes your mobile marketing campaigns truly effective? Boost your ROI with mobile attribution. Track user behaviour, measure campaign performance, and optimise for...
Inside Digital Marketing: July 2024 At a glance... July has been an eventful month. The world held its breath on multiple occasions with the dramatic Olympic launch to a worldwide IT outage. Google announced an unexpected reversal on cookie phasing and OpenAI...
Designers’ review: Google Marketing Live 2024 During the latest Google Marketing Live (May 2024), Google announced several new features utilising AI tools to enhance asset generation within marketing accounts. Our inhouse team of designers at In Digital reviewed...
Inside Digital Marketing: June 2024 At a Glance... TikTok launches ‘Whee’ for intimate photo-sharing with friends, but will it be a worthy rival to Instagram? Zuora acquires AI firm Sub(x) to enhance paywall solutions and Meta launches GA4 integration. TikTok...
In Digital wins Performance Marketing Award At a Glance... This is the story about how we won the ‘Best Use of Data and Insights’ accolade with Puresport at the Performance Marketing Awards 2024. We are delighted to announce that we won the Performance...