Google sunsetting Universal Analytics: What does this mean for advertisers? At a Glance... Time to wave goodbye to Universal Analytics, and hello to GA4. But what is the real impact of this change? And how can marketers feel prepared? Get ahead with our latest blog...
Engagement Economics Report Launch Event At a Glance... Calling all publishers, media professionals and those in the digital subscription business, we’d love you to join us for what promises to be an insightful, entertaining launch evening! Following on from...
Kicking off January with a return of the Newsroom! At a Glance... In PPC news, Google branches into audio, Performance Max continues to add services to it’s repertoire and a new ‘workspace feature’. Elsewhere, in social, TikTok steps up it’s...
In Digital take on the 2021 Unleashed Performance Reading Half Marathon RUNNERS: Sam Meadowcroft, Tom Hobden, Kate Lindars This November, some of our staff put their best foot forwards at the hotly anticipated 2021 Reading Half Marathon, running a total 13 miles each....
15.10.2021 – In Digital Newsroom At a Glance... In the battle of the social platforms, Twitter continues to roll-out new products with the launch of ‘communities’, Instagram introduction a ‘favourites’ function, and Facebook unveils...
N-Gram Keyword Analysis – How to Do More With Search Query Data At a Glance... Haven’t heard of the N-Gram? Well get to know it – it’s the must have tool for any paid search specialists that allows you to break down search term reports in...